All animal species shows the tendency of liking. It is auto-programmed and changes with our experience. <\/p>\n
Liking is not limited to a person or material. It plays a vital role in our decision-making process. <\/p>\n
We like to hire people who match our criteria and the same goes for our investment. <\/p>\n
Robert Cialdini in Influence writes about the trickery of salesperson. How they work hard in making you like them. Once you like them, you will end up buying from them.<\/p>\n
The other area where liking plays its role is picking our life partner. We have our own created persona of that mythical creature (soulmate). <\/p>\n
What is the reason for liking?
\nLiking is a mirror of our past experiences. <\/p>\n
Bhagwad Gita talks about equanimity but can humans be equanimous? <\/p>\n
What will happen to the bias and prejudice we have been carrying since the day we were born?<\/p>\n","protected":false},"excerpt":{"rendered":"
All animal species shows the tendency of liking. It is auto-programmed and changes with our experience. Liking is not limited to a person or material. It plays a vital role in our decision-making process. We like to hire people who match our criteria and the same goes for our investment. Robert Cialdini in Influence writes … <\/p>\n