{"id":7022,"date":"2023-06-20T00:18:50","date_gmt":"2023-06-19T18:48:50","guid":{"rendered":"https:\/\/atuljha.com\/blog\/?p=7022"},"modified":"2023-06-20T00:18:50","modified_gmt":"2023-06-19T18:48:50","slug":"differentiation","status":"publish","type":"post","link":"https:\/\/atuljha.com\/blog\/2023\/06\/20\/differentiation\/","title":{"rendered":"differentiation"},"content":{"rendered":"\n<p>Modern-day sales run on steroids: discounts, growth marketing, and deceptive advertisement. It takes the company&#8217;s revenue burning a chunk of cash in the short run.<\/p>\n\n\n\n<p>The era of abundance and choice is a double-edged sword. It has made customers pampered. All companies are running after this limited number of customers.<\/p>\n\n\n\n<p>The key to selling your product cannot just be the steroids. You have to differentiate yourself with a unique DNA.<\/p>\n\n\n\n<p>A great customer support : something most enterprises forget after sales.<br>Sticking by the promise: something most enterprises limit just to an advertisement.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Modern-day sales run on steroids: discounts, growth marketing, and deceptive advertisement. It takes the company&#8217;s revenue burning a chunk of cash in the short run. The era of abundance and choice is a double-edged sword. It has made customers pampered. All companies are running after this limited number of customers. The key to selling your &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/atuljha.com\/blog\/2023\/06\/20\/differentiation\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;differentiation&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[100,3],"tags":[1509],"_links":{"self":[{"href":"https:\/\/atuljha.com\/blog\/wp-json\/wp\/v2\/posts\/7022"}],"collection":[{"href":"https:\/\/atuljha.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/atuljha.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/atuljha.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/atuljha.com\/blog\/wp-json\/wp\/v2\/comments?post=7022"}],"version-history":[{"count":1,"href":"https:\/\/atuljha.com\/blog\/wp-json\/wp\/v2\/posts\/7022\/revisions"}],"predecessor-version":[{"id":7023,"href":"https:\/\/atuljha.com\/blog\/wp-json\/wp\/v2\/posts\/7022\/revisions\/7023"}],"wp:attachment":[{"href":"https:\/\/atuljha.com\/blog\/wp-json\/wp\/v2\/media?parent=7022"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/atuljha.com\/blog\/wp-json\/wp\/v2\/categories?post=7022"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/atuljha.com\/blog\/wp-json\/wp\/v2\/tags?post=7022"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}