A B2B product development journey is different than the rest. It requires a lot of customer interviews and feedback. It takes a longer sales cycle, a custom solution. The PMF takes ages. It requires a lot of patience.
In the early days, customer segmentation on revenue takes a back seat. We focus on early users. But as the customer grows, this becomes painful. As a team, put product development feedback and priority in place. Build to be paid and used by multiple users.
Otherwise, the product will end up making many zombie modules to be used by a limited few users affecting the company’s profit.