Contagious

Picked this book title Contagious, talks about viral marketing and word to mouth. If you have read Robert Cialdini: Influence and Daniel Kahneman: Thinking fast and slow, you can skip this book. Summary of the book in 2 pages.

leader

Leaders are also a human-like me and you. They are no gods and they are prone to committing mistakes as well. Accepting a mistake and fixing it gets them more loved by their peers. In the end, an organization is a collection of many humans with unique persona and ways of seeing the world.

Tune

It is difficult to stay focused in this noisy world. Everyone has got advice for others. In building a product what matters most is your customers, who have got pain. Focusing on such a tribe is the only way to succeed. Everything else is noise. I remember my Hindi teacher repeating proverb: Elephant walk on …