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    Tag Archives: positioning

    positioning

    January I visited Blossoms, an old book store in Bangalore. I picked this 2nd handbook title: positioning, I enjoyed reading it. Simple take away from the book: It is customer perception that defines the success of your product. What you perceive about your product has to match with your customers. The book cites dozen-odd examples …

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    Posted byAtulFebruary 28, 2020Posted inBook Reading NotesTags: positioning0 Comments

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