Minimalism as a concept has been around for centuries. Japanese are pioneers at it. Rest of us are living in consumerism.
We are living in a world where preachers of marketing dictate our choices and guide us. Marketers and brands are selling us: more is good. Bigger soup bowl, bigger iPhone, bigger car, bigger house, etc.
Our ancestors would be laughing at us or worried about our lost consciousness.
Minimalism is getting more traction: product design, software development, and construction.
One has to be extraordinary to live a minimalist life. That reminds me, we are in Sale season.
Minimalism is a way of living. Will it make us happy, wise and healthy?
The practice of less is more sounds so outlandish.
Source: http://www.stoicdoodler.com/minimalism/