I have met many talented people with no itch. We are living in a divided world. The disparity between the rich and poor is increasing with time. Many who want to switch lanes and come out of poverty are desperate, they have hunger in their belly and are itching for opportunity.
At the same time, many born with a silver spoon aka well-to-doo families with generational wealth are becoming lazy. The hunger and itch is missing. They will soon realize in no time how wealth will disappear and the coming generation will have to bear the burden of it. People have generational wealth because someone in their generation had an itch in the past.