In the end, every organization wants to earn a profit. That will happen when a customer is a central pillar. An organization hosts many smaller boxes/sub-groups together. Each has a role in making the organization better. A marketing team has to position the brand. A sales team has to take the organization to new growth …
Author Archives: Atul
ego
You don’t have to go pay to Ryan Holiday to learn about the side effect of an ego. Most of us want to be at the top. Some take shortcuts and, many others fight. Ego is a disease. Our life depends on the relationships we build. If we are treating others like dogs to shove …
Trigger
There are some scenarios when we get triggered, agitated. It can be because someone’s action which is hurting us. It can also be ill-treatment by others. These are moments when rationality fights with emotions. To live in a hyper-competitive world we are in, knowing what can get us triggered can be a boon. The externality …
Coffee
Over the last 40 days, I have been experimenting with my coffee intakes. Coffee was screwing up my sleep, that has been my conclusion. I tried different beans and timings for consumption. The learning has been the quantity of beans in my glass has a direct result on my sleep. I have restricted my consumption …
goals
Numerous books, articles, and journals talk about goals. When it is about an organization, we have three actors who work on it. Leader: His job is to visualize a future and come up with a roadmap in achieving it. Customers: Customers are the path setter. They help leaders showing the future and creating organizational goals. …
journalism
What is wrong with media off late? The journalistic ethic has gone bonkers. More and more post I read over web seems like written by the PR team, not journalists. The journalism I have witnessed comes with courage, research, and finding the truth. Do I have to blame the internet for this or new breed …
Small Things
Small things make a huge difference. It brings priceless joy. It can be meeting a lost friend at a coffee shop after a decade or buying a monitor for your team members. These incidents are a little burst of joy. I was talking to my mentor. His advice was to take a small step, subdividing …
On sales
There are a million hours of a podcast recorded, thousand books written on sales. Each book has something to offer. Each podcast has some advice. My limited learning in sales has taught me a few lessons. Customers will buy if they are in pain. In other cases, discounts or other offers might get you closer. …
posturing
I disregard the evangelicals from the valley and their posturing to we Indians. Our country has just opened up to the digital revolution. The millions of customers for most valley companies are going to come from India. The posturing by valley companies reminds me of the British Rule, you illiterate Indians, we have got this …
siblings
Siblings and rivalry go hands in gloves when you have a small age difference. I was talking to my team about their siblings and fight. We all agreed that those fights on petty things. But we all fought. With time as we grow old, we start becoming more responsible and respectable for each other. We …