Saas metrics are in abundance when it comes to qualifying leads or potential customers. Various analogies are taken into account like ticket size, effort to move to the platform. In the early days of product development and onboarding customers, my learning has been different. Customers or teams who are empathetic with you during the trial …
Author Archives: Atul
unique
We are all unique, so is our life and our journey. There is no one fit for all. The challenges my cook is going through are different than mine. We cannot compare the life of the two. The same applies to run a startup. Each has its vision, journey, and true north. A lot of …
Customers
Customers who care for you want to work with you will treat you as part of their internal team. They are part of your product development team. You have to listen and get every clue from their feedback, usage patterns. My friends tell me why am I so transparent with them, the simple reason is …
Believers
I keep hearing from my friends and experienced sales folks about closing. My last 24 hours experience has been different. There is no one fit for all. A sale is about solving customer’s pain, delighting him. Closing the revenue target is a byproduct. A sale is about making him or her comfortable. It is about …
advancement
What advancement are we talking about? An era where everyone is suffering from panic, stress? Everyone is running faster and getting sick. We have won over deadly diseases Cholera, leprosy et all with the advancement in science. Advancement gave rise to deadly lifestyle diseases though. Diabetes, stress, blood pressure, heart attack accounts for major death …
fundamentals
Running a business, life or a relationship requires a set of defined fundamentals. The system will only sail smoothly until our fundamentals are correct. Defining a fundamental is not an easy job. It requires a lot of thinking and answering 5 why’s Whatever ship you are sailing, try to keep your fundamentals right. Ask questions …
Leadership
Leadership is about being true to the principle. Leadership is about treating people as humans Leadership is about being clear with fundamentals. Leadership is about fostering positivity, celebration, and empathy. Leadership is about eating at last. Leadership is about taking pain/failure head-on, learning from it. Leadership is not blaming others, but working together. Leadership is …
Power
Power is a double-edged sword. A lot depends on you how you handle it. Some add pride and arrogance to it. Some stay calm, empathetic. Industry and capitalism celebrate assholes. They are the poster boys, omnipresent in media. But once they lose their power, most are lost in darkness. We, humans, dwell on love, empathy, …
phase
The early ’20s is a difficult phase of everyone’s life. While we are figuring out, society is at us guiding what we should do. Be it our parents, elderly siblings, or parents. At the same time, our body and brain are juggling with the hormonal changes. From building a career to falling in love everything …
ideology
Why do we have to shove our ideology to family or peers? People who are closer to us can be independent with their world view. Why do we have to force our belief? We want to see our peers, family progressing in their life. Progress should happen in all realms apart from monetary, education. Having …