The playbook of Frank Chamberlain as narrated by Michel Basche in his book customer culture. Frank defined the playbook as keeping customers in the core and making organizations, employees, and stakeholders successful via these. Vision: The overriding objective(and vision) is to become profitable. We will do everything possible to become profitable. And all are responsible. …
Author Archives: Atul
pain
No one has time to listen to your pain, hence the world you are in focus on a smile, making others feel successful. Your pain has to be cured by your self-introspection. Who knows, if the pain is our mental manifest? As a leader, you are the therapists, parents, guide mentor. You are leading the …
lyrics
Some songs have got such meaning that it shows your life’s philosophy. YouTube algorithm played this song for me. The song is in the loop for the past few days. The song has wisdom shared by Bulleh Shah, a famous Sufi saint. One positive side of moving to Delhi and living for a decade was …
Change
Change requires commitment and belief that a user’s life will get much better with it. Our human tendency is to stick to the default. We cannot change it overnight. The change will happen if : The solution is better than the existing one. The user is committed to using it. Some other steps which will …
Together
Since we have crossed the webinar and thought leadership around entrepreneurship during COVID19, I can write it. This COVID19 is a test of your leadership. All your principles painted on companies’ walls in huge fonts will be tested. Everyone will look upon you: customers, investors, and team members. Now is the time to find real …
kid
I understand the world we are in runs on money. We have to run, crawl, sweat for it. It is not easy to earn a respectable living considering the economy and price rise. A newborn child or a growing child needs love as much as he needs a diaper, cereal, milk, or iPad. Growing up …
fear
I was unaware of what fear of death could do to a relationship. I am starting to see a trend in the elderly population and taking the challenge of COVID19 together. On other occasions, they lived on their own. Sometimes the same roof with a different ideology, viewpoints, and opinions. I am seeing change happening, …
comfortable
How many founders build a company where employees feel part of the journey, A sort of comfort which goes beyond salary stock options. Where the employee feels he is part of building the rocket ship, his voice gets heard and where he gets love and respect. I have seen many founders change their persona and …
shut down
Are you killing yourself with information overflow? So much so that you have forgotten about your life. Your attention span has gone to shit? Is your brain confused with multiple things at the same time? How do you take control of yourself and your consciousness? Is there a way to get back your lost focus? …
one
We are all connected, the same family tree and same ancestors. With externalities, we differed with our country of origin, skin color, or wealth. Why even all being the same are so different? Same us but different conditions: one dies of overeating others because of being underfed. Do we have blame nature for the artificial …