Product development has many levers. A customer will not just switch to your product on your premise of being better. They would like a first-hand experience. At the same time, not all customers are equal, each has its unique pain and desire to progress. It is important to stay in a bigger vision while listening …
Author Archives: Atul
brain constantly changes
Our brain constantly changes. A lot of it depends on how we perceive things or align our beliefs. A large chunk of it depends on the environment, people around us. With the advancement of technology and the constant flow of information, it is easy to change our minds. Sometimes in good, while mostly in a …
projection
I don’t understand this craziness of selling oneself: looks, knowledge or thought leadership over social media. Are we so alone or shallow from inside or are we scared that no one is listening to us? We have stopped living for ourselves but our projections. How we look, what we read, what we were or what …
raw
Seeing a child is fascinating: all of their tantrums included. It is amazing how they live an independent, break free life. There are no rules or etiquette written for them. All of their actions are raw and free from the booklet society throws at us as we mature. Sometimes I wonder was it better being …
plant
Looks like the 24/7 news on protests has gotten over me. In my dream, I was crying over the cutting of the mango tree by my neighbor. The tree has grown with me, it is habitat for many birds apart from delicious mangoes. I called up mom asking about it, it looks like it was …
Education
I now understand the importance of education now after living 30+ years of my life. Most of us coming from a modest middle-class family from tier 2-3 city has the same story. I had never imagined being part of all these glitters. I had no idea what I will do in my life. Our earlier …
future
We are getting better with time. We have won over many incurable diseases, we have replaced humans with machines where we have been risking our lives. Our quality of life has also gotten better, we have replaced the horse cart to cars. Most of our country has electricity, the fight against malnutrition is still on. …
nuts
The power of Love is truly demonstrated by Rob Kelleher. Love wins overall pain, bias, negativity and keeps a high-pressure customer organization sailing against all odds. The author has tried covering every bit about South West airlines: founder, team, and culture. I have read books on Zappos, Walmart, Bigbasket. This falls on the same bucket, …
listen
Listening is underestimated in the era of social loudspeakers. Everyone is busy with speaking, sharing and least with the virtue of listening. I am guilty of the same, I am working hard on becoming a good listener. When we listen we understand another side more rationally and counterparts do not compete for attention. They feel …
help
I have been part of this Indian startup industry for some time. I have connected folks from various backgrounds to people who will fit for their service or skills. A founder I met yesterday asked me how much I charge for making an intro. I was dumbstruck, he mentioned in 5 years of his startup …