Our brain acts crazy at times. It can lead to making us sick or confident as a king. The more and more I surrender to it, I realize how our entire body is its slave. Our mind can guide, heal and corrupt us. What becomes most important then is what affects it? The mix of …
Author Archives: Atul
autobiography
After reading a few dozen autobiographies, it seems like most of it follows the template below. Rags to riches. Not giving up attitude Finding a problem to solve and doubling down on it. The family suffered most because of no work life balance Great team and excellent incentives Treating customers like god Taking company public …
brands
Most brands are built on a story crafted in the early days. Everyone is responsible for it, most importantly companies culture. If employees are il treated, it will reflect outside. The same goes with vendors or other associates. The saying monkey sees monkey has a reason. A founder has to hire trainable leaders to replace …
Crisis
Crisis tests leadership. When things run smooth, we don’t notice much about the pillars or fundamentals of any business. COVID was one such situation that defined a company, especially how they treated their employees. There were mass firings and, many businesses got shut down. When the Brazilian frost hit in the early days, green beans …
Duality
One filter that has worked for me last 5+ years is duality check. Seeing what people tell you in one on one, what they do in real life and how they project on social media. We are all craving for importance and, social media is a melting pot for the same. It is also a …
Open
I feel most successful organization ensures their principles are not just presentation slides. An employee is not working for a founder or team lead but an organization and its stakeholders. I see principles taking a backseat sometimes because of the founder’s ego and maligned culture. It can hurt an organization and its stakeholders badly. An …
Choice
Startups with VC money take years before the product hits the market. It takes multiple years before the product starts making any revenue and, some companies never make any revenue. There are multiple schools of thought, one championing growth, a bigger market, and first movers. Another school suggests going slow, growing on customers money. In …
muqaddar
kitne gamo ko sanjoi baithe hai, kitne kahaniyo ko dafan kar diya hai humne. Na zane kya khawaih rahi hai dil ki. Koi kehta hai ki hum tanha he sahi magar manmarji ji rahe hai. Koi raah chalte hamare akelepan pae kasheede padhe chala jata hai. Apne muqaddar ko khud he likhne ki jo kawayat …
B U
One of the life learning in life has been Be Yourself. I keep sermonizing this to everyone. Authenticity is what keeps us going in the long run, not mask or lipstick. I have seen many relationships falling apart because of the lack of authenticity. Employees join with a promise, serve something else. People get married …
cult
Our society is setting up the wrong precedence by creating cult leaders in entrepreneurship. It’s ruining the future generation and taking them in the wrong direction. Instead of solving pain, it has become a race. The success has become fundraising announcements and Twitter followers. Instead of creating long-term value, it has become camaraderie and groups.