B2B sales and SaaS business is more about believers using your product than marketing. It is about your customers knowing how you are changing their lives. There needs to be constant education, teaching, and information sharing. Let go of your customers who will not vouch for you, who will not use your product for what …
Tag Archives: Believers
Believers
I keep hearing from my friends and experienced sales folks about closing. My last 24 hours experience has been different. There is no one fit for all. A sale is about solving customer’s pain, delighting him. Closing the revenue target is a byproduct. A sale is about making him or her comfortable. It is about …