Marketers and other emerging professions are reaping profit from our worries.

  • Do Yoga for a stress-free day.
  • Avoid sugar or get diabetes.
  • Eating meat causes heart disease.
  • Gym every day to fight obesity.
  • Eating tobacco causes cancer.

These signals and messages receive more attention. Psychologists cite that worry trumps over sex in seeking our brain’s attention.

Jeff Bezos says: your margin is my profit. I would say, your worry is revenue for others.

We pick calls or use an app to avoid our worry. Always be on email is a result of losing a potential customer or meeting invite from a subordinate.

What is the cure for our worry?
Limiting smartphone usage and being more rational in life can help us.