What works in sales is relationships, my little learning in the journey of taghash. Many young professionals forget this fact. They see it in numbers and succumb to the pressure.
People buy from people they like. People believe in originality. When in sales, solving customers’ pain should be supreme. You have to have a level of empathy.
I have closed some sales over 2+ years of initial intractions. It happened when the team realized a real need. For me, they were not just leads but people, humans like us, who helped me with ideas and product advice.
Even now & Krishna looks back at the past and remembers those days when some folks who did not buy our product gave us valuable feedback, and some connected us to their friends who ended up as our customers.
We get time-to-time calls and WhatsApp check-ins from folks who were in the VC industry but now moved on. Some of them have become good friends.
Any relationship built just on the transaction is temporary. We have to be a giver.
Business is secondary, but relationship is primary. Build lasting relationships in life. 🤩