We consume information, news, content in many ways. As per the author of category creation, these are the common modes. Visual: consists of images, pictures. Musical: sound and music. Verbal: words, speech, and writings. Physical: body, hands, and sense of touch. Logical: requires cognitive capabilities Social: where actions are taken in collaboration Solitary: where actions …
Author Archives: Atul
Product
In the book company of one, the author talks about the pillars of a successful product. Security Scalability Reliability Performance Integration Customization I found it worth sharing. As a product developer, these principles should be part of your subconscious brain. Your team should swear by it.
company of one
The book is the author’s journey where he talks about running a company on his terms: a small team, a focussed market, and limited customers. Like any other book on the organizational building, it talks about the culture, mission, and health of employees. I agree with most of what the author mentions. He cites the …
November Readings
Company of One Moonshot game The man eater of Malgudi Memories of Satyajit Ray Category Creation
story
Aren’t we writing a story in every single moment in our life? Our anger, love, hate, empathy, action, reaction everything is temporary. As we old, decay and die the only thing that will stay is our story for others. You can be an asshole treating waiter like shit or hitting your maid for adding too …
price
I have been told time and again by my friends that Indian customers are stringy to price. Most haggle irrespective of their income or wealth. My friends say we Indians don’t have the desire to progress or willingness to pay. We like to continue doing donkey work rather than paying for automation. I do not …
complete
What completes us? Our achievement or possessions? What possessions? Material or relational or societal appreciation? What achievements? External or Internal? How many twitter followers will turn up at your funeral or folks liking your Instagram photos? Who are you creating this world for? Is it built on the hubris of delusion? Meditate over these questions.
customer support
One of the chapters in company of one, author talks about customer support. Customer support and level of delight are what makes a brand stay out of the crowded competitors. He gives an example of Rackspace’s famous pizza story and Trader Joe’s. Startups run after growth and getting new customers. They can apply various marketing …
purpose
Halfway through reading Paul Jarvis, company of one. The author talks about the importance of purpose in running an organization. I was reminded about purpose in the last meeting with our mentor as well. Having a purpose acts like a bulletproof which takes the rocket ship aka startup to uncharted territory without fear. It also …
everything
How do we know that we know everything? Aren’t we hedging and living our life mostly. Is the if-else state constantly competing with each other? The race of winning and putting a dent in this universe is so prevalent among us humankind. What is it exactly? Are we chasing some imaginary goalposts? Or is it …