Buyers Side

In the book “the transparency sale” author talks about what moves buyers towards your product: Trust in your product. How much can your product be trusted in solving the pain points? Is your product going to avoid buyer’s confusion? The buyer gets pitched every day. Is your product the needle in the haystack?   Buyers preference. …

On Visualization

I was reading The Truthful Art by Alberto Cairo. The book talks about principles on visualization and infographics. It relates well to designing a product. These are some of my scribbles, I remember tweeting them as well. 1. Clarity and depth are paramount in infographics. 2. A data visualization is a display of data designed …